IKEA Korea announced on the 7th that it will hold a unique running event called "Hej Run," which allows you to run in the store space. Hey Run is a participatory event that reinterprets IKEA stores as a 5km long running course.
The event will be held from 8 a.m. to 10 a.m. on May 16 at Ikea Gwangmyeong and Dongbu Sanjeom. Applications for participation will be available on IKEA's official website from April 8 to 14. A total of 750 participants will be recruited for members of the free Ikea membership program "Ikea Family," including 350 Gwangmyeong stores and 400 Dongbu stores. The participation fee is 20,000 won, and a commemorative T-shirt is provided to participants. The runner-up will be presented with a completion medal, a food voucher, and a commemorative key ring.
An IKEA Korea official said, "We planned to allow participants to experience everyday spaces with a new perspective, feel vitality and joy, and get inspiration for a healthy and sustainable life while running throughout the store," adding, "In the future, IKEA will propose a variety of experiences that add joy and inspiration to everyday life from various customer contacts."
⚠️ Looking for people to run at IKEA ⚠️
Have you ever imagined running inside IKEA? 🏃
The moment a familiar space transforms into a special track, that imagination becomes a reality.
IKEA Hej Run for Home Experts 💛
📅 Event Date: May 16, 2026 (Sat) 8:10 AM
📍 Location: IKEA Dongbusan Store
🏅 Course: 5km (Inside/Outside IKEA Store)
👟 Participants: 400 from the Dongbusan Store
📌 Registration Period: April 8, 2026 (Wed) ~ April 14, 2026 (Tue)
